Fashionista Friday

The bridesmaid dress….Then and now

“Always a bridesmaid, never a bride”.  A phrase, a little too familiar to me!  Luckily, my  bridesmaids’ career isn’t as extensive as that of Katherine Heigl’s was in the hit  movie,  “27 dresses”.  I also haven’t experienced the utter horror of wearing something so ridiculous you want to dive behind the DJ booth!  It wasn’t always that way, though.  The past styles have been pretty outrageous looking. Check out some history of the fashions from 1928 through to the early 80’s.  I’m not sure what’s worse the 1970’s floor length floral explosion or the 1980’s super satin puffy sleeved disaster.

1928

1954

1973

1982

EEEEEEEEK!  My eyes are burning!

The bridesmaid dress thankfully, like all fashion has changed over the years. 

Today a typical bridesmaid dress is much more sophisticated and simple.  A ruffle here, a skinny belt or silk sash there and the dresses are classic, so you CAN wear them again.  I know…I know…the brides always tell you the dresses are practical and can be worn again.  Then find yourself stuffing the one day purchase in the back of your closet never to be seen again. 

Good news though, I’m finding more retailers throughout our local malls are creating “wedding and special events collections”.  This allows the buyer to purchase a less expensive dress that is stylish AND practical.  My favorite Canadian retailer with this option is RW&Co.  They carry a wide range of beautiful dresses that don’t leave a bite out of your wallet. They already have a wonderful selection in the fall’s hottest colours.  Expresso brown, bordeaux, lavender and the always classic black.  As a solid, color block or floral pattern. 

Along with a great selection of amazing dresses, they currently have a contest that you should check out at www.rw-co.com where you can win prizes for just submitting a photo of your bridesmaids (or groomsmen) wearing RW&Co dresses!

So ladies, happy shopping and be thankful that some things in history don’t repeat itself!  Then again who knows….maybe in 2025 we’ll all be wearing green floral floor length gowns, with puffy sleeves!

Barb Griffin

Fashionista Writer

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